R: Estimates Economic Variables for Word-of-Mouth-Campaigns

# Estimates Economic Variables for Word-of-Mouth-Campaigns

## Documentation for package ‘WordOfMouth’ version 1.2.0

- DESCRIPTION file
- Package NEWS

## Help Pages

WordOfMouth-package | Estimates Economic Variables for Word-of-Mouth-Campaigns
compareToFIMarket | Compares the welfare of the WoM campaign to that of a fully informed market
computeConsumerSurplus | Computes the expected cumulative consumer surplus
computeDemand | Computes the expected demand
computeInformationCostsThreshold | Computes the information costs threshold
computeOptimalPrice | Computes the profit-maximizing price
computeProfit | Computes the expected profit
computeRoundDemand | Computes the expected demand per round
computeWoMIntensity | Computes the WoM intensity
incentivizeWoM | Calculates the impact of incentivizing WoM communication
show-method | Shows a 'WoMCampaign' object
show-method | Shows a 'WoMNetwork' object
WoMCampaign-class | Class 'WoMCampaign'
WoMNetwork-class | Class 'WoMNetwork'
WordOfMouth | Estimates Economic Variables for Word-of-Mouth-Campaigns